The front desk that never goes to voice mail.
Handler is an AI front desk built for South Florida electricians. It answers every call, triages the problem, and books the job on your calendar — nights, weekends, and the evening half a house goes dark and the breaker won't reset.
Got it. You'll hear from a human — usually within the hour, always the same day.
Built in South Florida · English & Spanish · Works with your existing calendar
Ask about the founders program — free for 30 days.
You never lose a $500–$10,000 job because someone didn't answer the phone. If your phone rings after hours, on the weekend, or while your crew is up in an attic pulling wire, Handler answers it like it's sitting in your office — takes the address, triages the problem, and books the visit.
The jobs you lose are the ones you never hear about.
Half a house goes dark at 8:40pm, the main breaker keeps tripping, and there's a faint burning smell. They call you. They get voicemail. They call the next name on Google. You never find out that job existed.
Research on home services puts missed inbound calls at roughly 27%.1 One study of small businesses found fewer than 40% of calls reached a live person at all.2 In South Florida, where an after-hours service call is $300 to $900 and a panel upgrade is five figures, that math gets expensive fast.
Your office person is good. They just can't be on three lines at 4pm and also be there Sunday morning.
1. Invoca, "See How Much Missed Sales Calls Cost Home Services Businesses" — invoca.com.
2. 411 Locals, "SMBs Don't Answer 62% of Phone Calls" — 37.8% of calls answered by a live person across 85 businesses in 58 industries — 411locals.us.
Built for shops that run like yours.
Handler is a fit if this sounds familiar:
- 2–20 people on the team
- The owner still answers the phone
- Your techs spend the day out in the trucks
- You get emergency calls — nights and weekends
- No full-time receptionist
- Missed calls quietly go to a competitor
It answers. It asks the right questions. It books.
Answers on the first ring, 24/7
No hold music, no "your call is important to us." Handler picks up in under two seconds, every time, including the calls that stack up after a storm knocks power out across the block.
Knows what to ask about an electrical problem
Whole house out or just one circuit? Breaker that won't reset, or a burning smell at the panel? Sparks at an outlet? Any water near it? Handler asks what your best dispatcher would ask and hands your tech a job that's already half-diagnosed.
Books into your real schedule
Not a summary email you read in the morning. Handler holds a slot, respects your dispatch rules and service areas, and confirms the window with the customer before it hangs up.
Speaks the way South Florida speaks
English and Spanish — switching mid-sentence when your customer does, without a menu tree.
Knows an emergency when it hears one
Burning smell, smoke, sparks, or a downed line? That call gets flagged, the caller is told to stay clear and call 911 if there's fire or smoke, and a human gets it. Handler is built to know what it shouldn't handle.
We're clear about the limits. Your customers will be too.
Handler doesn't diagnose. A guess over the phone is worth less than nothing — and dangerous with electricity. It gathers symptoms, tells the caller to stay clear of anything sparking or smoking, and gets your tech on site.
Handler doesn't quote your panel upgrade. It books the estimate. You close it.
Handler doesn't argue with an upset customer. It gets them a human in about eight seconds.
And it tells every caller it's an AI assistant, at the top of the call. Every time. In a business built on trust, hiding that is a bad trade.
Join the founders program.
We're taking on 10 electrical companies to run Handler free for 30 days — real calls, real bookings — in exchange for honest feedback. No risk, no catch. People love being early, and being early is where the price stays lowest.
What you get
- Free setup — we build it around your shop
- 30-day free trial
- No contract
- Cancel anytime
- Weekly check-ins with a human
All we ask
- Honest feedback — tell us what's clumsy
- Permission to use your testimonial if you love it
- Your suggestions for making it better
For about $15 a day, never miss a call.
About $15 per day to keep every electrical call covered.
Includes 440 call minutes — about 175 average-length calls. Additional minutes are $0.45 each.
- 24/7 multilingual answering with mid-call language switching
- Electrical safety screening, urgency detection, and routing
- Live-calendar booking, rescheduling, and cancellation
- Immediate appointment confirmation by text
- Transcripts, summaries, outcomes, and dashboard reporting
Need multiple locations or custom volume? Speak with Handler Sales.
Questions we get.
Will my customers know it's not a person?
Yes — Handler says so in the first sentence. What we've found is that people care far more about someone picking up when half their house loses power than about who picked up.
What if it books something stupid?
It won't book outside your service area, outside your hours, or into a slot you've blocked. Every booking hits your phone as a text the second it happens. You can override anything.
We already have an answering service.
Answering services take a message. Handler takes the job. Ask yours what percentage of after-hours calls they convert to a booked appointment — most can't tell you, because the answer is low.
I'm not on any big field-service app.
Fine. Handler works with Housecall Pro, Jobber, ServiceTitan, Workiz, ServiceM8 — or just your Google Calendar if that's how you run.
What about my office person? I'm not firing anyone.
Neither are we. Handler takes the nights, the weekends, and the overflow. Every shop we've worked with had someone doing that on their own time. Now they don't.
Is this legal? I've heard about AI calling rules.
It is, and we've built for it. Inbound calls are straightforward. For outbound — reminders, follow-ups, surveys — we only contact your existing customers about their own service, we disclose AI, we honor opt-outs immediately, and we log everything. Florida has the strictest telemarketing law in the country and we treat it that way.
How long to get running?
About a week. We listen to your calls, learn your service area and pricing, and test it with you before it takes a live one.
How Handler compares.
ServiceForge answers with live people; the chat tools below wait for someone to visit your site and type. Handler answers every call instantly with AI — and puts a real person one step away for anything it can't handle. You don't have to choose between "always answered" and "a human when it matters." When a panel starts sparking at 9pm, nobody opens a chat widget. They call — and Handler picks up, every time, for about $15 a day.
| Capability | Handler | ServiceForge | Hatch | Podium | Birdeye | Tidio | LiveChat |
|---|---|---|---|---|---|---|---|
| Answers inbound phone calls | ✓ | ✓ (live agents) | ✓ | ~ (phones add-on, human-staffed) | ✗ | ✗ | ✗ |
| 24/7 coverage without your staff | ✓ | ✓ | ✓ | ✗ | ✗ | $ (Lyro, site only) | ✗ |
| Answers instantly, never on hold or a wait queue | ✓ | ~ (2-ring target, staffed) | ~ | ✗ | ✗ | ✗ | ✗ |
| Never runs out of agents during a storm/outage surge | ✓ | ✗ (staffed capacity) | ✗ | ✗ | ✗ | ✗ | ✗ |
| Live human takes over anything it can't handle | ✓ | ✓ (always human) | ~ | n/a | n/a | ~ | ✓ |
| Electrical-specific safety triage (sparking outlet, burning smell, dead panel, live down wire) | ✓ | ~ (trade scripting) | ✗ | ✗ | ✗ | ✗ | ✗ |
| Emergency prioritization (fire/shock risk, medical equipment, no power) | ✓ | ✓ | ~ | ✗ | ✗ | ✗ | ✗ |
| Books into live calendar availability | ✓ | ✓ | ✓ | ~ | ✗ | ✗ | ✗ |
| Secure payment (never takes card numbers by voice) | ✓ | ~ (Tap to Pay) | ~ | ✓ (text-to-pay) | ~ | ✗ | ✗ |
| English & Spanish, mid-call switching | ✓ | ✓ | ~ | ✗ | ✗ | ~ (chat translation) | ~ |
| No-diagnosis / no-quote liability guardrails | ✓ | ~ (scripted) | ✗ | ✗ | ✗ | ✗ | ✗ |
| Recognizes repeat callers & service-plan members | ✓ | ✓ (verified contacts) | ~ | ~ | ✗ | ✗ | ✗ |
| Website live chat widget | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Built for the trades (electrical, HVAC, plumbing) & medical | ✓ (+ medical) | ~ (trades only, no medical) | ~ (home services broadly) | ✗ | ✗ | ✗ | ✗ |
| Entry price (single location, monthly) | $499.99/mo 440 minutes; then $0.45/minute | $349/mo 200 live-answer minutes | ~$600–900 (reported, quote-gated) | ~$399 (reported, quote-gated) | $299 (annual billing) | $29 (+$39 AI) | $19/agent |
| Contract | Month to month | Month to month, no contract | Annual | Annual | Annual | Monthly | Monthly |
✓ included ✗ not offered $ paid add-on ~ partial
ServiceForge is a live human answering service (from AnywhereWorks, parent of AnswerForce/AnswerConnect); the other tools are website chat platforms. Competitor pricing and features verified from vendor pages, pricing trackers, and operator reports as of August 2026; Podium, Birdeye, and Hatch do not publish pricing, so those figures are third-party reported and may vary by quote. Trademarks belong to their respective owners; Handler is not affiliated with any vendor listed.
Call it yourself.
Start a call and act like a homeowner whose kitchen just went dark and the breaker won't reset. That's the whole sales pitch.
Hear it answer a call — talk to Handler right now, in your browserGot it. You'll hear from a human — usually within the hour, always the same day.
Handler is built in South Florida, for South Florida contractors.